Bad air in big cities

Particulate matter and exhaust fumes dramatically increase the effects pollution has on our health. Air pollution is an especially big issue in cities like Paris, London, Beijing, Mumbai, and Bangkok. But metropolitan areas everywhere are seeing an increase in pollution as well. And exhaust fumes not only affect our lungs, but also our largest organ – our skin.

Its natural defensive mechanism is damaged, leaving the skin cells vulnerable to attacks. This leads to loss of moisture, skin damage, hyperpigmentation, and accelerated skin aging. The skin’s essential barrier function is left weakened. What does this mean? Our skin needs effective protection from increasing air pollution.

Beautiful protection

The new lavera Hydro Effect line with ANTI-POLLUTION COMPLEX

In spring 2017, the lavera Hydro Effect Serum was the world’s first NATRUE-certified natural facial care product that provides the skin with 24-hour protection against negative environmental factors. Three new products now join the Hydro Effect Serum in the innovative Hydro Effect line with ANTI-POLLUTION COMPLEX. Its active ingredients, organic algae and natural antioxidants, help slow down the skin’s aging process. They strengthen the skin’s barriers, counteract free radicals and protect against environmental skin damage.

ANTI-POLLUTION
THE WHOLE DAY

Hydro Effect 
Cleansing Balm:Hydro Effect 
Cleansing Balm:

Hydro Effect
Cleansing Balm:

Surrounds excess sebum and dirt particles, removing them without straining the skin’s barriers.

More

Hydro Effect 
Day Cream:Hydro Effect 
Day Cream:

Hydro Effect
Day Cream:

Provides long-term moisture and lets negative environmental influences* simply roll off the skin.

* air pollution (particulate matter and exhaust fumes)

More

Detox Effect 
Mask:Detox Effect 
Mask:

Detox Effect
Mask:

Neutralizes free radicals and makes for smooth, glowing skin

More

Hydro Effect 
Serum:Hydro Effect 
Serum:

Hydro Effect
Serum:

Replenishes the skin’s moisture content and works like an invisible barrier against environmental effects.

More

Our powerhouse natural ingredients

Our researchers have developed an innovative complex of active ingredients that help prevent premature aging from negative environmental factors - providing a fresh, glowing complexion. A cocktail of intense moisturizers, organic plant substances from our very own labs and our innovative ANTI-POLLUTION COMPLEX makes for a formula that drapes itself over your skin like an invisible barrier and has impurities simply rolling off. At the same time, it provides the skin with intense moisture and care.

The ANTI-POLLUTION COMPLEX consists of natural antioxidants , organic algae and marrubium vulgare extract. . It has a triple effect: Protecting skin cells from negative environmental factors, counteracting free radicals, and preventing premature skin aging.

Learn more about the organic ingredients here

Our skin is exposed to a number of influences on a daily basis that accelerate the aging process. These include stress, UV rays, and increasing air pollution from exhaust fumes or particulate matter. lavera's brand ambassador, singer and presenter Yvonne Catterfeld, lets us in on how she protects herself from these negative effects and maintains beautiful, glowing skin every day.

Stress for me means stress for my skin. So I make sure to take breaks and wind down from time to time. For example, with a simple breathing exercise: inhale for three seconds, exhale for six. Focus on that for three minutes and you’ll find your body feels calmer and more relaxed.

If you want to do something to benefit both your health and the environment, set a good example by riding your bicycle. It doesn’t just keep you fit, it also ensures a cleaner climate. Double the beauty, don’t you think?

Small facial massages always help me feel better. To create little indulgent moments throughout the day, I like to close my eyes and slowly massage from my forehead down to my chin in circular movements.

I like to use lavera’s innovative Hydro Effect product line that contains nourishing ingredients like organic algae. The products are all created to harmonise with each other, and contain a natural ANTI-POLLUTION COMPLEX that lies on the skin like an invisible protective layer, making impurities just roll off. The Hydro Effect Serum provides refreshing moisture for my morning routine. After that, I apply the Day Cream. This ensures that my skin is protected and cared for, all day long.

A healthy diet without artificial additives is good for your skin and your conscience. I like trying out unusual ingredients. My current favorite is seaweed. Add it to a salad or smoothie and get a real boost from the antioxidants!

More content
RECOMMENDED PRODUCTS
Back
to top